Today, if you’re looking for a business or its products, chances are you will find it on Facebook. No wonder, it’s the #1 place where consumers find new businesses. The social media giant boasts of 2.7 billion active users and with this vast online user eco-system, Facebook ads are an enormously profitable way to reach and target your ideal customers.
If you aren’t doing it already or not getting desired results from your Facebook ad campaigns, we, at Sun Media Marketing can help transform your Facebook ad strategies and maximize your benefits from this platform.
What is Facebook Advertising?
Any advertising on social media platform focuses on targeting users based on demographic, location and profile information. Facebook in particular is a great marketing channel and with the help of the right Facebook advertising agency you can generate huge demand for your brand.
Ads on Facebook appear on News Feed, in the side column, often paired with actions taken by the user. From Sponsored ads to posts, stories, Canvas ads and Carousel ads, there is a great opportunity to immerse the user in the company. The huge user data of Facebook is used aptly to match potential customers with a particular business. If requisite advertising knowledge is holding you back from launching your advertising campaign, then Facebook advertising company Sun Media Marketing can help you.
How Does Facebook Advertising Work?
Online advertising on Facebook works on budgeted bidding for each click or every thousand impressions that the ad receives. They target the relevant pool of users and drive traffic towards your website, or generate brand awareness and engagement with your business products. Apart from the usual profile information, Facebook ads can target customers based on specific interests too.
At Sun Media Marketing, our Facebook marketing experts understand the importance of generating buzz among a growing audience to attract them and retain them by keeping them interested in your products.
Having said that, everyone is in the fray to feature the best ad campaign, which makes the competition intense. This is where our team at Sun Media Marketing helps to you outshine. We not only create and manage your campaign, but also analyse your competition and track your campaign to consistently generate leads and sales.
Facebook Ad Management: Is it More Affordable than Paid Search Ads?
The fundamental difference between paid search ads and Facebook ads is that while the former targets keywords and is text-based, the latter is targeting audience based on behaviour and interests. In the Paid Search Ads through the pay-per-click or PPC system, a business is essentially paying for finding new customers, while in Facebook ads potential customers are finding your business as they are attracted towards you than vice versa.
The inherently visual platform of Facebook ads has almost one fifth of the world’s population as users and is way more affordable considering the specific targeting it provides. The return on investment on a Facebook ad is much more than paid search making it the most value intensive online advertising. With in-depth Facebook advertising strategy, Sun Media Marketing can help your business stretch limited ad budgets into profitable campaigns.
Why Your Business Needs Facebook Advertising Services?
One word—visibility. In today’s world, advertising and marketing are the main factors behind pushing sales. With 1.5 billion daily active users, Facebook is one of the top online advertising channels. You would not want to keep your business from reaching the millions of potential customers this platform offers.
Here are some compelling reasons for your business to use Facebook advertising services:
When you employ Facebook advertising services, you are not just creating a one-time campaign but rather an evolving campaign that can be tracked, fine-tuned and improved to provide more value going forward.
Facebook advertising has remained relevant due to its continued scaling of processes and methods. From conversion tracking, retargeting pixels, lookalike audiences, to A/B split testing, advanced advertising tactics will help your business reach new heights. If your advertising campaigns are not making use of all the available fine tuning options, then you are just throwing money at the ‘wall’.
Why Partner With Us for Your Facebook Advertising?
Don’t be disheartened by the complex optimizations, statistics, placements, etc. Trust our Facebook advertising specialists at Sun Media Marketing to:
Get Started Today!
Do not waste time and money in figuring out ad management and campaign specifics, let the experts at Sun Media Marketing help you convert users into customers, and your social content into profit earners today. Call us now on +1-917-267-8626 or fill out our online contact form to get a free proposal!
Feedback From Customers
Wow our eCommerce store sales went up to 220% in September 2014, our busiest month of the year. Sun Media Marketing has continued to increase revenue for the second consecutive year in a row now.
Within a first month of service we have seen a major improvement in our search engine rankings and we now are on 1st page of Google for our most important location based search keywords. It has also resulted in a positive effect on traffic to our website. I am very satisfied with the service we have received and happy to recommend Sun Media Marketing.
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