• Top 10 Benefits of Facebook Advertising

    Top 10 Benefits of Facebook Advertising

    Why should you specifically do Facebook advertising when there are many other social media channels or online marketing sites to choose from. According to statistical reports, around 59.08% of globally active web users use Facebook per month, while 34.53% of the total world population access Facebook every month. Plus, the usual time spent by users […]

      
  • Why Keywords Matter & How They Work in PPC

    Why Keywords Matter & How They Work in PPC

    Without proper utilization of keywords, PPC marketing cannot be successful. Therefore, it’s incredibly important to understand how keywords work in PPC ads and how you can improve on your keywords strategy to garner better results from your PPC campaigns.