• Paid Search Marketing What is it and How it Works

    Paid Search Marketing: What is it and How it Works

    Stepping into the realm of Paid Search Marketing can be daunting at first but because it is so incredibly beneficial for businesses, it pays to include it in your digital marketing mix.

    All you need is to get started with the right basics. And, that’s exactly what we’ll equip you with through this guide.

    If you’ve been asking yourself questions like “how do I get paid for search marketing?” or “is paid search the same as SEM?” keep reading as we uncover these concepts below.