Client Info

  • Category: Material Handling Equipment Manufacturer
  • Client: Meeka Machinery Pvt. Ltd.

Background

Meeka Machinery Pvt. Ltd. is one of the leading Material Handling Equipment Manufacturers in Ahmadabad, Supplier and Exporters of Over Head Cranes, Flame Proof Cranes, Hoist, and JIB Cranes. Meeka Machinery has established their self as reliable cranes manufacturers in Ahmadabad, India and has served many Government Organizations, Public and Private Limited Companies with their quality products.

How We Helped

Meeka Machinery Pvt. Ltd approached Sun Media Marketing to establish their company brand value on the internet and to build an online presence. To drive a decent number of organic traffic on the niche level keywords that are related to their services as well as their products.

We have identified the lacking factors of the website by performing Technical SEO Audit and Analysis. Content marketing and Link Building plan helped to create an efficient internet reputation as well as to drive referral traffic to the website. Keyword research identified search queries that balanced search volume with conversion likelihood.

Strategy & Tactics

  • Conducted extensive keyword research to serve as an input into a keyword strategy.
  • Rewrote title tags and Meta descriptions based on enhanced keyword research.
  • Created new site pages for high-volume, highly relevant keywords.
  • Improved website’s internal linking system to improve SEO and user experience.
  • Earned links from prominent industry websites via business profiles, directory listings, guest blog posts, and local listings.

The Results

  • Growth 220.70% In Overall Organic Sessions
  • -29.41% Overall Declined in Bounce Rate
  • Growth 203.10% in Organic Contact us Goal
  • 176.04% Overall Growth in Users
  • Growth 257.13% Overall Growth in Page views
  • Improvement in 32.05% Avg Session Duration

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