What is Local Search Engine Optimization (SEO)?
Hundreds of thousands of people search Google for products and services near them. In fact, 46% of all Google searches are done to find a local company. Local SEO enables your website and brand to show up in these searches with high ranks, so your website is front and center of your target audience at the right time.
Consider this: More than 80% of local searches end up in contact within 24 hours! If you are serious about your local business, you wouldn’t want to miss out on this.
Even if users do not specifically search for things ‘near’ them, several of the top results besides ads, turn out to be from businesses around them. With these changes in search engine algorithms, you can benefit from local Search Engine Optimization (SEO) even if you are a small business serving a regional audience.
